2) Targeting
JIN Air’s targeted consumers are young people between 20 and 30. They show tendency to enjoying their life. This segment shows high growth rate and JIN Air concluded that it can secure the longer customer life value by capturing this segment.
3) Positioning
JIN Air tried to position its product as ‘new airline service pursuing premium and practicality at the same time’ in i
directservice)를 제공하는 역할
사회복지사가 클라이언트를 직접 만나서 클라이언트의 욕구와 문제를 해결하기 위한 직접 서비스를 제공하는 역할이 사회복지를 실천하는 데서 가장 많은 부분을 차지하고 있는 역할이다.
1) 심리치료사(Psychotherapist), 카운슬러(counselor)의 역할
사회복지사는 개인 가족
3. Dell컴퓨터 사의 SCM 적용 사례
3.1 Direct Model
- 델 컴퓨터사는 구매의 전 과정을 총괄하는 인터넷 점포를 이용하여 가치사슬내의 중간유통단계를 제거한 직판모델을 구축하였다. 이를 '컴퓨터를 통한 컴퓨터 판매' 혹은 'Dell Direct Model'이라고 하기도 하는데 고객이 온라인 상의 인터넷 점포에서 주문
services, retail, entertainment, civic, and hobby purposes place appear.
1-5. Seven Principles of TOD design
1)Keeping levels of high-density public transportation services that can be provided
2)placing Station Residential, commercial, workplace, public facilities such as parks
within Walking Distance
3) configuring pedestrian-friendly street network
4) mixed arranging housing of ty
Dell과 부품공급회사가 일체화
상대적으로 부족한 A/S망 보유, 하드웨어 결함에 따른 부품지원 A/S 미흡
1994년 이후 고객중심 서비스시작 e – Support, DirectService 도입
온라인상으로 A/S 문제 해결, 부품관련 A/S는 총판과 총판이 지정한
리셀러를 선택해 델이 직접 관련 부품 지원
service decisions and therefore about where to direct their service complaints or questions.
Organizational complexity
Multiple organizations of different types, sizes, and missions often collide and conflict as much as they cooperate to serve human needs.
Challenges for provider agencies
Inappropriate or inadequate monitoring
The focus on the proper inputs and outputs means that client ou
1. New Trend
Intensification of consumers’ power
consumers’ information is so enlarged
Fusion Marketing Channel
One-stop shopping
Mega concept shop
1) The Definition of Home-Shopping
Home-shopping is defined as a shopping pattern that purchasing the goods or services via direct order by seeing the newspapers, magazines, TV, catalogs, and online network offered by home-shopping
services are always directed toward excellence. We are the best team workers. Nordstrom is a company always worried about the professional development of its employees. It provides proper training for facing actual and future challenges.”
“Management consistently trains employees. Classes are held often attended by not only new hires but by old employees. The company gives you a sense of
service liberalization between UK and Singapore in 2007 and find out what are the barriers to liberalization of logistics services.
1. Liberalization of Logistics Services.
In general, liberalization is a reduction in the direct involvement of the state in economic activity. And it is a reduction of state control of economic processes and activities like price, production directives, etc. Li
service.)
1) Development of an online e-map
Online e-map assures the destination location of navigation. It provides detailed information surrounding local attractions. There are user-friendly features like providing directions, paths, etc.
2) Development of mobile e-map.
The project develops Mobile-only e-map. User-friendly icons, fonts may be applied.
Moreover, it’ll provide detai